BetterLed was founded by identical twins, David and Ryan Ledbetter. David and Ryan were both drafted by the Texas Rangers in 2013 and played across multiple levels during their professional baseball tenures. After retiring in 2018, the it was clear there was an ocean of opportunity in e-commerce. But where does one start when the whole world is online?
Armed with a passion for others and a desire to see fruit in hard work, Amazon was an easy home. They built a storefront operating under a wholesale model, but quickly moved to brand partnerships, reconfiguration, and launches. This model was much more fitting, as it required a team effort. Success, in this instance, is found in working together and our goal is simply to be the best players on your field.
"Teamwork is not a preference, it is a requirement."
- John Wooden
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10640 E 59th St Suite 200, Indianapolis, IN 46236, USA